Shane O'Donnell isn't happy with his image being used to promote GAAGO.

The two-time Clare All-Ireland winner, who is expected to be named as Hurler of the Year on Friday night, says he has no interest in benefiting financially from promoting GAAGO subscription sales, but merely does not agree with the existence of the pay-per-view platform.

Speaking to the GAA Social podcast, the Éire Óg clubman said: “I’m working with the GPA at the moment on this - name, image, likeness has been mentioned.

“It really is having a bit more control over your image. My understanding is I don’t. I’ll give you an example. GAAGO obviously last year, not a particularly popular initiative, and one that I personally didn’t agree with.

“I didn’t think it should have been selling (games). I think they should just be swallowing the cost of promoting the game and paying to televise these games. I don’t think that’s something (major), out of their budget.

“The bottom line is, I don’t agree with it and then I see on the GAAGO website all year that they’re selling the season pass with myself and three other players - just right above the part where it says buy for x amount of euro.

“To anyone you could think that we’re endorsing that, or have given our explicit consent that we would be put up there. That’s just not the case. We weren’t even asked.”

He added: “I don’t want to be endorsing GAAGO because I don’t agree with it. So really, I just want them to ask me, ‘Can we put your image up there?’ ‘No.’ ‘Okay. next person.’

“I mean, it’s not a huge deal but you feel like you should have some control over your image and you just want to be able to say, ‘Yes, I am happy to do that. No, I am not happy to do that'."

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