AIB will be unveiled as partnership sponsors of the All-Ireland senior football championship later today in a deal believed to be worth €1.5 million.
The long-time All-Ireland club championship sponsor will replace GAAGo, the GAA/RTE online subscription channel which provides live streaming of GAA matches across the world, who took over from Ulster Bank last year.
The GAAGo sponsorship was always viewed as a temporary one and AIB will now join SuperValu and eircom, who have been football championship sponsors since 2010 and 2011 respectively.
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